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10 Tips for Better Direct Mail Appeals

How to Ask For Funds Via Direct Mail

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10 Tips for Better Direct Mail Appeals

How to Ask For Funds Via Direct Mail

Send better mail to to your donors by avoiding common mistakes, and making these tweaks.

Create Better Direct Mail Appeals | Guide

This Guide from the Impact Institute includes 10 tips you can save as a reference for your next mail sent to donors.


"The mailbox continues to be a place to surprise and delight. in a fast paced world of digital overload, direct mail has become a highly effective way to grab a donors attention and connect with them emotionally."

Write appeals that genuinely connect with your donors; choose authentic connection.

This practical guide gives actionable suggestions for writing better donor appeals.