We use cookies to make your experience better. Learn more about how and why.
Image of Beyond the Donation Podcast logo and a phone with a photo of Madeline McCoy

Ep. 33 | Maximizing Your Fundraising Strategy: Insights from Madeline McCoy

Weekly Roundup
Gain free tools and training delivered right to your inbox.
Signup Successful!
Oops! Something went wrong while submitting the form.

In this episode of Beyond the Donation, Matt welcomes Madeline McCoy from The Nonprofit Solution, who shares her journey into the nonprofit sector and discusses the importance of clarity, audience understanding, and donor stewardship in fundraising.

Madeline offers practical advice for nonprofits on identifying their audience, crafting impactful messages, and the necessity of diversifying donation acceptance methods. Plus, she emphasizes the importance of setting achievable fundraising goals and staying true to your mission for success.

00:00 Welcome to Beyond the Donation

00:27 Meet Madeline McCoy: A Journey into Nonprofit Success

03:04 Laying the Foundation: Essential Elements of Fundraising

“The foundation of a successful fundraising plan is clarity. Being able to clearly articulate your mission, your vision, your audience, your goals, and your specific asks. It's essential for inspiring your donors and then aligning your fundraising activities to that.”

05:21 Understanding Your Audience: The Key to Effective Fundraising

07:48 Crafting Impactful Messages Without a Track Record

10:14 Building Strong Donor Relationships from the Start

“Nurturing relationships with donors isn't just a part of fundraising, it is essential to fundraising. It's the heart of it.”

13:57 Embracing Diverse Donation Platforms for Nonprofit Survival

17:37 Goal Setting for New Nonprofits: A Strategic Approach

20:59 Madeline's Top Advice for New Nonprofit Leaders

22:06 Connecting with Madeline McCoy and Closing Thoughts

“If I had one piece of advice, it would be to stay connected to your mission in every aspect of your fundraising plan. Because your mission is not just your why, it’s your most important and powerful tool for engagement, storytelling, and success.”

To Connect with Madeline McCoy:

Website | LinkedIn

To Connect with Beyond the Donation Podcast:

BTD Podcast | DonorDock LinkedIn | Matt LinkedIn

Elisha Ford
Content Writer
Written by
Elisha Ford
Content Writer

Start building meaningful donor relationships today.

Start for FreeSchedule a Demo
No credit card necessary.
Start for Free
No credit card necessary.
Schedule a Demo