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Beyond the Donation podcast episode 9 cover with Chris Larkin

Ep. 09 | Roots Run Deep (Chris Larkin, San Diego State)

Our Guest: Chris Larkin, Director of Development – San Diego State University

About Chris: Chris is the Director of Development for San Diego State University covering Engineering, Business, and Athletics. Chris’ career has taken him along a journey from the private sector to business owner to major gift fundraising. As an alum of SDSU Chris is honored to finish his career at the place where it all started.

(2:45) University Fundraising Team Structure

(5:33) "I still celebrate each gift whether they give ten dollars or ten million. The act of giving is noble, and it’s acknowledging the act. That’s what it’s all about.” - Chris Larkin

(5:45) Difference in Higher Ed Fundraising

(7:02) “Activity equals revenue. Keep that pipeline moving and things continue to happen.” - Chris Larkin

(11:20) Discernment in allocating funds

(12:00) “[Donor] Relationships have collapsed because expectations weren’t met, because the intent was separated from the reality.” - Chris Larkin

(13:50) Systems, Automation, and Manual Intention

(15:30) Importance of Data in Relationship Management

(16:17) Biggest Challenge(s)

(18:00) Advice for Nonprofit Relationship Strategies

Chris’ Pro Tip: Building trust is so essential. Pick good staff and hang on to them, so those relationships can be built, and can last.

More About Chris Larkin & San Diego State University:

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What is constituent relationship management?

Constituent relationship management (CRM) is the practice of managing and tracking interactions with the people an organization serves — donors, volunteers, members, voters, employees. For nonprofits, a CRM is the single system of record for every constituent: contact info, giving history, engagement signals, communication preferences, and notes. It's the nonprofit-tailored version of the customer relationship management category.

Last updated
April 25, 2026
What is Smart Stewardship?

Smart Stewardship is DonorDock's methodology for running donor relationships systematically. It combines stewardship journeys, a daily Action Board for fundraiser focus, Smart Nudges for automated next-step prompts, and Otto for AI-assisted communications. It makes relational fundraising scalable for growing and mid-sized nonprofits, not just shops with endless staff time.

Last updated
April 25, 2026
Author
Elisha Ford
Content Writer
Last updated:
April 29, 2026
Written by
Elisha Ford
Content Writer

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